In today’s fast-moving logistics world, it takes vision to stay ahead and even more to lead. We at Samskip, have always pushed to challenge the status quo, to question what’s possible, with the goal to design logistics solutions that work smarter, greener, and better for our valued customers. This summer, we took another bold step forward.

We’re proud to announce the launch of a brand-new shortsea container service connecting Morocco directly with the UK and the Netherlands which will be the fastest reefer route on the market today. Created specifically to support the fresh produce sector, this new service links the ports of Agadir and Casablanca with southern UK and Rotterdam in a seamless, sustainable loop.

What makes this route so special isn’t just its speed though with two weekly non-stop sailings, it’s fast enough even for sensitive vegetables, but the vision behind it. It’s a service born from listening. We spoke to Moroccan growers, to European retailers, to the shippers and planners in between. And what we heard was clear: the market needed a new kind of connection. Something faster than traditional sea freight, more sustainable than road transport, and reliable enough to build trust and scale over time.

So we planned, we listened and we built it.

This route represents more than a new link between ports. It’s a statement that North Africa and Northern Europe are closer than ever, not just in distance, but in opportunity. The service avoids congested hubs, landing directly in the heart of the UK and Dutch retail markets, ensuring cargo keeps moving and freshness stays intact.

Behind it all is Samskip’s unmatched multimodal network, the largest in Europe which now stretches further still, reinforcing our commitment to greener logistics and opening new doors for both existing and future customers.

This isn’t just a launch. It’s a leap forward. Whether you’re moving fruit, vegetables, frozen goods, or simply looking for a smarter, more sustainable way to grow your business, this new route offers more than a service. It offers a solution.

One that’s faster, one that’s greener and is ready today.

The future of fresh logistics has arrived. Let’s move it together.